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8 August 2018

The importance of Landing Pages in Email Marketing

You set your campaign goal, designed your newsletter, and sent it to your subscribers. The title of the subject, its content and your message persuaded the […]
6 August 2018

5 tips to build a relationship of trust with your subscribers

So far we have reported on best practices for building and modifying newsletters >, as well as statistics that show the success or failure of an […]
6 August 2018

Does Email Marketing have value for small businesses?

For many small business owners the concept of Digital Marketing in general but especially Email Marketing is a fear. Whether ignorant or biased, it combines it […]
6 August 2018

5 Tips for Your Email Marketing Strategy in 2018

In 2017 it was a year full of challenges and changes in Email Marketing. While general advice such as “knowing the target audience” and “strategically organizing […]
6 August 2018

The Importance of Emotions in Email Marketing

One of the important research questions of both Psychology and Neuroscience is to identify and examine those processes that play a key role in making a […]
6 August 2018

5 ideas for creating attractive text for your email

You are already aware that the average user is selective in the email he reads. A key success factor in Email Marketing is how the email […]
6 August 2018

3 Key Steps for Successful Email Marketing

Most people using eMail Marketing have initially set all the right goals: increasing sales, keeping existing customers and finding new ones, create a trust relationship with […]
6 August 2018

GDPR and Email Marketing: What You Should Know!

The date of application of the European General Data Protection Regulation (GDPR) is approaching. The Regulation affects all businesses and their actions in Digital Marketing and […]