9 August 2018

7 Ways To Increase The Opening Rate Of Your Newsletters

The term “open rate” or “readability” is known in the field of email marketing. It is one of the most important statistical metrics and determines how […]
8 August 2018

6 basic rules to follow when making changes to our newsletter

Those who keep track of our articles and are actively engaged in bulk mailing will have noticed our continued prompting to continuously experiment, test and change […]
6 August 2018

How to Embed Your Email Campaigns in Google Analytics

Those who own a website know that Google Analytics is a popular tracking and analysis tool of her traffic. The fact that it’s free, its powerful […]
6 August 2018

GDPR and Email Marketing: What You Should Know!

The date of application of the European General Data Protection Regulation (GDPR) is approaching. The Regulation affects all businesses and their actions in Digital Marketing and […]